There is no question that the COVID-19 pandemic changed everyone’s life in some way. For many, that meant staying away from traditional public transportation. For others, it meant quarantining at home or not going into work.
Now, though, we are starting to adapt to a “new normal,” but some things will never change. For example, the buses are back in action across the UK. An estimated 7% of local bus users depend on these vehicles for transportation to-and-from work, errands, etc., each day.
Not only are the buses back, but more people are out and about, trying to continue their daily lives. As a result, it’s the perfect time to take advantage of bus advertising or outdoor advertising.
The Impact of Bus Advertising
There are over 30,000 buses in England alone. People see them, use them, and drive/walk past them every single day, and whatever is features on the sides is often hard to ignore. Your advertisement on even one bus can be seen thousands of times. People are craving social interaction and a sense of normalcy. So, more people are getting out into the city to go shopping, go to restaurants, etc. Now is the perfect time to showcase your business on local buses for pedestrians, drivers, and cyclists to see. Whether you’re a new business just starting out, or you want to remind people that you’re still here even as we all step into this post-COVID-19 world, don’t be afraid to get creative.
Bus advertising is a great way to showcase your business. Now, with so many people out and about, why not take advantage of embracing the normalcy everyone is returning to, with a colorful, eye-catching advertisement on the go?