Action shot of the month chosen in January goes to Amy, one of our Account Managers for Leicestershire with her shot of The Growers Shop.
The Growers Shop has been trading since 2017 with director Laurence Dyer at the helm. The shop supplies customers and the trade with all things indoor-growing related, including chillers, heaters, lighting, nutrients, ventilation and all the nutrients you could possibly need! To visit their online shop, click here.
Situated in Whetstone, Leicestershire, the shop is close to the Whetstone Recycling & Household Waste Site and Fosse Shopping Park. Being just minutes away from both the M1 and M69 couldn’t be more convenient for shoppers coming for their indoor gardening supplies.
The Bus Adverts
Taken in Leicester, the bus advert photographed is one of six Super Rears taken out by The Grower’s Shop, keen to grow their business in the local area. Having chosen for all the bus adverts to go on random routed buses, coverage is maximised and reaches audiences in Leicester, Grantham, Melton Mowbray, Loughborough, Market Harborough, Lutterworth, and many other places.
This bus advertising campaign was a few years in the making, with our Telesales team having first got in contact with The Growers Shop back in June 2014 as we felt our services could really benefit the shop. After several phone conversations over the years to keep in touch and let the shop know of special offers when they arose, our Account Manager, Mel, popped in for a meeting with Laurence and signed them up in April 2018. Their outdoor advertising campaign hit the roads in mid-June 2018 and will run until June 2019, giving the shop a great uplift to their existing marketing strategies and social media presence.
With these multiple striking Super Rear bus adverts, situated on bright orange canvases of the back of the buses, there is no mistaking these when you see them. The bus adverts are clear, concise and easy to read.
Why Advertise on the Back of a Bus?
Super Rears are one of the most prominent external sites and offer a large geographical footprint, shown by the random-routed buses which The Growers Shop opted for.
These back-of-the-bus adverts target drivers and, with extended dwell time due to traffic, make the perfect location to advertise your business to your target audience.
Grow Your Business with Bus Advertising
A range of business types use bus advertising. Whether you are a small business with one member of staff or a large council, we tailor-make packages to suit you, your business needs and, most importantly, your budget.
Buses enable you to drive your target audience towards your business and with the size and mobility of bus adverts, your message can reach hundreds of potential customers on a daily basis.
We have decades of experience doing what we do and our success stories prove that bus advertising really does work!
Contact us today for a chat with the Account Manager in your area.